Voo Store · Berlin, Germany

The store is an institution, holding a special place in Berlin’s lively district of Kreuzberg. Housed in a former locksmith shop and discreetly hidden in a beautifully tiled courtyard off the busy Oranienstrasse, the store is renowned for its tightly curated mix of products that range from luxury garments and street wear, to magazines, books, and design objects. An experiential retail space and social hub, Voo Store is a gallery and space of discovery, with a constantly evolving selection of local and international designers and artists.

Perfectly timed to celebrate its tenth anniversary, Voo Store has given its space a revamp—an intervention that preserves its historical industrial flair while substantially redefining the shopping experience. The redesign juxtaposes the raw nature of the vast space with modern volumes and LED lights, so as to enhance the beauty of the products. The main volume of the shop is defined by its polished concrete flooring and walls; different spaces flow seamlessly into one another.