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“This Is Not The End Of The World”: A Pessimistic Ad Campaign


A fictional communication campaign mixing advertising codes and end-of-the-world clichés with a good dose of black humour. Ironic, offbeat and striking, this series of false posters confronts us with our certainties and forces us to honestly observe our way of living and consuming. In a world governed by an unbridled capitalism, and invaded by omnipresent publicity, greenwashing and climate…

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Written by viralbandit

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